From today, 12 March 2020, gardeners across the UK can register their pledges online to dedicate a patch of garden or outdoor space specifically for butterflies and moths in a bid to slow their declining populations.Continue reading “The Wildlife Trusts and RHS launch their new campaign: Grow a Secret Garden for Butterflies”
This year, I completed a highly sought after social media course called #SMSpouses – a training programme specifically for spouses and partners of British serving personnel. After being selected to be part of the second cohort, I embarked on the 12-week journey not knowing that it would spark a love of creating content and managing social media campaigns on platforms such as Facebook, Twitter, Instagram and LinkedIn.
During the three-month course, I both expanded on and learnt how to:
- Create effective and engaging social media campaigns;
- Design social media adverts;
- Understand algorithms and analyse engagement statistics;
- Capture high-quality images;
- Apply graphic design techniques to make eye-catching visual content;
- Create professionally edited videos using a smartphone.
If you are a British military spouse or partner and want to find out more, click here.
Logo used with permission.
I was made aware of Beth’s story when in discussion with a fellow guest at this year’s Dr Jane Goodall’s Roots & Shoots Awards in London last week. From the brief story I heard, I knew I had to find out more about her eye-opening campaign and short film on the cub petting industry, so got in touch with Beth myself. Here’s what she had to say…
C: How would you describe Claws Out?
B: Claws Out began as an awareness blog and soon snowballed into a full time role as a Campaign Manager for IAPWA (International Aid for the Protection & Welfare of Animals). The entire entity stemmed from my experience as a volunteer in 2015, hand rearing lion cubs after being led to believe that I was contributing towards conservation. It’s now the charity’s only lion welfare campaign, raising awareness about the plight of lions in South Africa Continue reading “Spotlight: Claws Out founder, Beth Jennings, reveals the truth behind cub petting”